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How Democrats missed Trump’s call to Latino voters



Democratic Party members complained about the Biden campaign’s slow access to Latino for months, even though the campaign ended up spending a record 20 million dollars on Spanish TV and radio commercials Nha, which is more than double the $ 9 million of the Trump campaign, according to Advertising Analytics, an ad tracking company. And both campaigns try to target voters based on regional and national origin – featuring ads with Cuban, Puerto Rican and Mexican accents.

Indeed, regional differences illustrate both political change and how Latinos see themselves. For example, in Arizona, a Republican state has historically changed due to young Latinos politically triggered by Senate Bill 1

070, a 2010 state measure called the law. “Show me your papers” and critics called it legalized race records.

“People tend to attack us often,” Alma Aguilar said at a small rally about the Black Lives Matter in the Phoenix suburbs this summer. “We are not treated like whites.”

Even as votes are still being counted, many Democrats have recognized young Latinas like Ms. Aguilar for their successes in the state. Local activists note that while Democrats celebrate, organizing voters began long before the national party invested in the state.

“We did this,” said Alejandra Gomez, co-executive director of Lucha, a voter-participation group formed in response to state anti-immigration policies a decade ago. “We held it when no one else noticed. It was strange to say, but if it weren’t for that, I’m not sure we’d turn the tide.

However, an Arizona lesson – political identity often built up in the face of repression – did not appear in Texas, where more than a year ago a gunman killed 22 people in El Paso, the attack. The greatest anti-Latino attack in modern American history, after the authorities said he wrote a manifesto that resemble the language of the president.

Texas didn’t even come close to toppling Democrats this year. About 25 to 30 percent of Latino voters nationwide have chosen Republican candidates over the decades, but many Democrats say they are especially worried about losing support in the Rio Grande Valley, where Mr. Biden won several frontier counties with a marginally smaller margin than Hillary Clinton. did in 2016.


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