Keurig Dr. Pepper is believed to be the latest victim due to a shortage of coronavirus related products.
In a statement on Monday published on all of its social media platforms, the company reassured its loyal consumers that they were “working” to reorganize shelves with All the flavors of soda, instructing them to “wait!”
“We are doing everything we can to get it back in your hands,”; the company promises. “That means working with our distribution partners to keep shelves nationwide, while also ensuring the safety of our employees.”
KEURIG DR PEPPER REVENUE GROWTH ON SALES OF COFFEE AND Soft drinks
According to a report on Tuesday by CNN, low inventories are the result of increased demand for drinks as Keurig Dr. Pepper notes that sales have “increased continuously over the past four years.”
At the end of July, the Massachusetts-based company reported that packaged-drink sales rose 6.2% to $ 1.39 billion in the second quarter, in part due to new Canadian Dry-branded products. and Dr. Pepper.
At the same time, the demand for aluminum cans has increased. Although the materials used to make aluminum cans were reported to be in no shortage of supply, the industry was not ready to respond to growing demand.
While breweries have turned to cans more and more over the past decade – with beer sold in cans accounting for 50% of total beer sales in 2010 and 60% in 2019 according to the Wholesaler Association. National beer – another factor is the introduction of sparkling wines like White Claw.
In a statement to USA TODAY last week, the Aluminum Association reported that the canned beverage industry has seen “unprecedented demand” for canned food before and especially in translate COVID-19. “
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The American Beverage Association told CNN: “Convenience packed home drinks like aluminum cans are now especially popular and the beverage company staff is doing everything they can to secure the shelves. the goods are always fully stockpiled ”.
Although it is not clear whether other soft drink brands will be affected in similar ways, Coca-Cola declined to comment.