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Home / US / Bloomberg saw losses after spending more than $ 100 million in Florida, Ohio, and Texas

Bloomberg saw losses after spending more than $ 100 million in Florida, Ohio, and Texas



Mike Bloomberg

Johannes Eisele | AFP | beautiful images

The billionaire and former presidential candidate Mike Bloomberg’s investment of more than $ 100 million in three key countries has dwindled as President Donald Trump appears to have got it all.

In the months after Bloomberg gave up the Democratic primary election, the New York business leader met with advisers to create a flash-spending plan to help Democrat Joe Biden get through. Trump. It was initially decided that the majority of the $ 1

00 million spending would go to the key state, Florida. Then he will add Ohio and Texas to the mix.

NBC News predicts that Trump will beat Biden in those states. Bloomberg’s team believes that if they spend big in Florida, it would force Trump and his allies to shift resources away from other parts of the country and into a critical battlefield state.

Kevin Sheekey, a Bloomberg adviser, explained: “Our goal is to get Trump to fight for a state that he takes for granted and pull in resources from green wall states, allowing Joe Biden becomes more competitive in those states ”. “To make Trump fight like hell in Florida.”

However, Bloomberg’s absolute loss in 2020 is a huge blow, as he is known to be one of the top kings in the Democratic Party. He has a net worth of more than $ 54 billion and has spent $ 1 billion on his primary presidential election that ultimately won only a few dozen delegates, including some from Samoa’s caucus. America

Bloomberg’s respect for the party was evident during Election Day’s construction when he drew millions of dollars into Sunshine State.

Democrat leaders increasingly believe they will beat Trump there, partly because Bloomberg is flooding waves with advertisements, according to people familiar with the matter. They believe Bloomberg’s pager was enough to push Biden across the line and turn Florida back to Democrats after losing there in 2016.

There were even discussions that some Democratic leaders would try to persuade Biden to offer Bloomberg a place in the Cabinet, these people added. Those efforts seem to no longer work, and it’s not clear whether Biden or Bloomberg will even entertain the idea. These people declined to be named because the discussions and plans are held in private mode.

In addition to the presidential election, the results of Bloomberg’s decisions in 2020 could affect his participation in the upcoming New York mayoral race.

At the end of the presidential election, Bloomberg is looking to stay ahead in planning how it can spend big on that race, these people note. Mayor Bill de Blasio’s term ends on the first day of 2022. The presidential race is still ongoing and it is not clear what Bloomberg, a former New York mayor, is currently planning to do in the city election. street where he ran for.

Bloomberg is notably involved in important Senate races. Democrats seem on the right track to be a majority in the room.

Bloomberg’s analysis of spending in the later stages of the presidential election goes further than just investing in buying ads.

Data from Advertising Analytics shows that Bloomberg’s Super PAC, Independence USA, spent just over $ 36 million in Florida between September and November. PAC also spent $ 6.9 million on residential broadcast ads. Texas and $ 3.3 million in Ohio.

That data doesn’t include ads that Bloomberg sponsors through Biden-backed super-PACs, such as Priorities USA Action.

Bloomberg’s resources also point to a variety of companies, some of which have direct connections to him.

Hawkfish, a data company founded by Bloomberg, was paid more than $ 3.2 million during the 2020 election cycle, according to data from the Center for Nonpartisan Reaction Politics. The company was also used in the Bloomberg presidential campaign.

The data firm has partnered with a pro-Biden super PAC, Unite the Country, to track the Florida voting. The two organizations will regularly brief reporters on the play situation in Sunshine State and discuss a theory of a possible “red mirage”.

Another group that saw a payday from Bloomberg’s PAC was Schoen Cooperman Research, a company founded by Doug Schoen, a longtime New York Mayor pollster.


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